The awards which are free to enter will judge each entry on its own merits to provide a level playing field for smaller businesses unable to match the scale of water savings achievable by larger firms. Credit will be given for clear evidence of changes in attitudes and behaviours of the intended audience and quantifiable financial and environmental benefits.
The Water Shout Award supported by Ofwat – celebrating great campaigns that change the way people use water. This will be judged upon projects with an emphasis on communicating and educating a target audience to raise awareness, leading to a positive change in attitudes towards water usage. Judges will be looking for well planned and structured campaigns, as well as evidence of how much attitudes or behaviours of the target audience have changed as a result of the project.
The Water Save Award supported by the Food and Drink Federation – recognising practical measures that save water and money. This will seek to reward water conscious projects where measurable environmental and financial savings have been achieved either by changing daily use on premises, or through a manufacturing process. Judges will be looking for evidence of the amount of water used both before and after the implementation of the project, together with clear information on the process used and how the project was communicated and delivered within the organisation.
The Water Solve Award supported by Defra – acknowledging smart solutions for sustainable water use. This will seek to reward projects or academic research relating to water efficiency where creative solutions have been identified to overcome barriers to achieving sustainable solutions; and have contributed to increasing knowledge and improving understanding. Judges will be looking for evidence of how the project or research was conceived and implemented and not necessarily the amount of water saved.